BackLink Tips For Bloggers

Disclosure: Affiliate link included. Using my link is totally free.

If you own a website, you may have heard about backlinks. When I first started blogging, I had no idea what that meant. Because of Google, having backlinks will make a difference in your ranking. But, there is a method to the madness. Here are some great tips to help you grow your website’s ranking:

How Many Backlinks Do I Need To Rank My Website?

Link building is best if it’s planned well, and, although not an exact science, this guide endeavours to take you through how to calculate how many backlinks you need to rank a website.

Let us begin with the most used question in our industry…

“How Many Backlinks Do I Need To Rank My Website?”

There’s no definite answer to this question, sorry! We wish there was!

Some websites can increase their search engine rankings with just a few backlinks. However, this practice can potentially hurt the site’s ability to draw adequate traffic because you’d be ranking with low volume search terms.

Add Backlinks Carefully…

Very generally speaking, a small business can rank on the first page of search engines for around 5 terms of average competition with around 50 backlinks. 

That said, it doesn’t mean stuffing your site with numerous backlinks; you need to add them carefully to avoid attracting penalties.

Play The Long Game…

Consistency is key with building links, and it’s advisable not to set a target number of backlinks or a deadline to achieve them by.

How Many Backlinks Do I Need To Rank My Website?

Link Building Is An Ongoing Process…

Link building should be an ongoing process, something you work on every single month to ensure a consistent level of high-quality backlinks are being added.

But, you need to cover the basics first:

Optimise Your Website Before You Add Backlinks

A well-optimised site needs fewer backlinks than a poorly optimised one.

Poorly optimised sites tend to dilute and reduce the relevance of a high-quality backlink.

As such, the first step is to ensure your website is well-optimised for ranking before adding backlinks.

  • Eliminate unnecessary outbound links
  • Add internal links to the most important pages
  • Ensure the most important pages as easily accessible, e.g., one or two clicks away
  • Eliminate broken links
  • Merge or remove pages that do not have useful content
  • How Many Backlinks Do I Need To Rank My Website?
  • Eye Up Your Competition
  • Count the number of backlinks your competitors have got for specific keywords.

Only count your rival’s pages displayed in Google’s first 10 search result pages; not the total number of backlinks the rival site has.

Pages with lots of backlinks, and those with the least number of links shouldn’t be included.

Divide the total by 8 to get a rough estimate of the number of backlinks your competitors are using.

This calculation doesn’t account for quality, but this is an estimated amount of backlinks that you should be aiming to add to rank your pages in similar positions to your competitors.

The Quality Of Backlinks

Focus on the quality of the link; not quantity.

It’s understood that one high-quality backlink is often worth hundreds of low-quality backlinks.

The links shouldn’t be few; the key is in finding the perfect balance between the number of backlinks you want to use and their quality.

How Can You Tell If A Link Is Of High Quality?

To ascertain whether you’re adding a high-quality backlink, you should be aiming to tick off AT LEAST HALF of these factors with each link you add:

Is the link from a trusted source?

Check spam score and trust flow metrics with sites like Moz and Ahrefs.

Does the site attract significant traffic? 

Check traffic levels with sites like SEMrush.

Is the link from a relevant site? 

Is the site within a similar niche or industry?It is not been acquired easily.

Was the link hard to acquire? 

Build relationships and avoid free links on spam sites.

Is the link not a reciprocal link? 

Reciprocal links violate Google’s Webmaster Guidelines, so use sparingly.

Is the link naturally within the content? 

Make sure your link location makes sense and benefits the reader.

Is the link on a page with page rank? 

There is a lot of value placed on links on pages that are already ranking.

Is brand anchor text being used? 

The occasional link with your brand name is good.

Are Exact keyword match anchors used? 

Link anchor text that exactly matches your target keyword occasionally.

Are there other authority links? 

It’s good to be on a page with other high authority site links.

Is it a different site to your other links?

 It’s good to earn backlinks from different sites.

Is the link on a site with da50+? 

The higher the Domain Authority, the higher the backline value.

How Many Backlinks Do I Need To Rank My Website?

Just these few points should help you determine the number of backlinks your site needs, and will set you on your way to achieving a solid link building strategy.

Competitor analysis for specific keywords will help you ascertain how to compete for rankings amongst your peers and competition, and don’t forget to optimise your site for ranking.

No Time To Link Build Properly? Get Great Links Without The Effort: That’s Where Get Blogged Comes In…

We know link building is the culmination of several skills.

You need to master content, sales, programming, psychology, and good old-fashioned marketing if you want other people to link to your site.

At Get Blogged, we handle content creation, outreach, link placement and reporting, whilst you enjoy the results of our link building services. Sounds good?

Register now and take a look at our services; they’re probably more affordable than you think, and there is no minimum order size.

There are so many different ways to grow your website’s influence, but this is an important one. Take your time and follow these tips in order to improve your site’s ranking.

Author Profile

Lisa Ehrman
Lisa Ehrman
Lisa has been blogging since 2013, and loves sharing resources and ideas for living a simple life. To get free printables, bonus words, and more - sign up for the newsletter.

About Lisa Ehrman

Lisa has been blogging since 2013, and loves sharing resources and ideas for living a simple life. To get free printables, bonus words, and more - sign up for the newsletter.
This entry was posted in Uncategorized. Bookmark the permalink.

One Response to BackLink Tips For Bloggers

  1. Sarah L says:

    Very interesting subject. Never knew about backlinks before.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.